Lim Young-woong, No. 1 in Star Brand Reputation in July…

2024-07-31 10:41:03

Followed by BTS, Byun Woo-seok, and Aespa in that order.

The Korea Corporate Reputation Research Institute announced the results of big data analysis of star brands in July 2024.

This analysis was conducted based on 271,338,807 big data measured from June 30 to July 31, 2024, and comprehensively analyzed brand participation, media, communication, and community indices.

The results of this star brand reputation analysis show that fans' participation and communication have a significant impact on the star's awareness and brand value.

In the future, stars are expected to increase brand value through communication with fans, and fans are expected to form stronger bonds by supporting their favorite stars.

 

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