The side dishes introduced in the popular folk show, show curiosity?

2020-05-26 10:11:14

Curious amplification

Recently, through the 280 episodes of Ahn Min-gap's channel, a side dish shop saying that he is not envious of one of his ten sons who have been raised well has revealed the secret of his success.

Johan's first secret to upgrading the popular side dish, “The Side Shop,” is to show them to stimulate curiosity.

His strategy is to put freshly fried pork cutlet on the tasting table to stop the passersby.

After curiously tasting the pork cutlet, the foot naturally leads into the store, and then you can taste the welcome drink made by mixing vegetables and fruits.

It seems that it looks like a loss at first glance, but customers who visited the store in a pleasant way have the effect of increasing the sales of the store by purchasing side dishes and industrial products.

One strategy is to show the process of making salads with fresh vegetables to catch the attention of customers!

It is said that the desire to buy naturally arises because you have faith in fresh ingredients.

The publicity method chosen by Mr. John, who was thinking of complementing the existing side dish shop, is a membership system through online SNS.

The idea stems from a sad summer when I was sad to see my father handing out flyers on the road.

It is basic to recruit members and send regular discount coupons to secure regular customers by using familiar SNS for young housewives.

We are increasing our loyalty with seasonal premium side dishes such as soft-boiled egg sauce and sesame sauce made with a special sauce that is only sold to members.

Thanks to this, there are currently over 6,000 members claiming to be fans.

John Min-gup, who thought there was no charm in a side dish shop with only side dishes.

What he thought was a “side dish editing shop” where you can buy everything about cooking.

It was because it was difficult to mass-produce it, and it was thought that it would be able to capture the hearts of consumers who think about health by bringing high-quality industrial products from farmers who cannot find sales outlets such as large supermarkets and online stores.

Tangerine vinegar, ginger juice, incense, fruit-dried chips, and other healthy foods that can be trusted and eaten caught the hearts of customers.

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On the other hand, the address of Seomin Gapbu's side dish shop, introduced through Channel A, is located in a city located on 65, 15, Jayang-ro, Gwangjin-gu, Seoul.