New Genes sexual objectification controversy, Krafton and Adore announce apology and countermeasures

2024-06-21 12:11:03

Game production company Krafton and New Genes' agency Adore issued a joint statement on the 20th, apologizing for the issue of sexual objectification of New Genes member characters and announcing that they would take active countermeasures.

Accordingly, Krafton and Adore judged that such behavior would degrade the brand image of both companies and cause discomfort to fans, and announced warnings and countermeasures through a joint statement.

Krafton and Adore announced that they will actively delete problematic posts and that users who wrote such posts may be restricted from using the game.

The issue of sexual objectification of New Genes member characters is not just an in-game problem, but has the potential to expand into a social debate about protecting idol group members and strengthening fandom culture.

 

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