Dongseong Pharmaceutical unveils ‘Herb’ TVC campaign with actor Namgoong Min
2024-10-17 11:41:03
Dongseong Pharmaceutical unveiled a new campaign for its mild gray hair dye ‘Herb’ with actor Namgoong Min.
The new TVC campaign for 'Herb', a vegan hair dye released by Dongseong Pharmaceutical, has the main copy of 'Gentle on the scalp and sure on gray hair'. In the ad, Namgoong Min emphasizes a sophisticated and warm visual and shows off the features of the product containing plant-derived ingredients.
It was directed with a sensational video.
In particular, the 'herb' product was exposed, emphasizing that it was a product from 'Korea's famous dyeing company, Dongseong Pharmaceutical', recommended by national actor Namgoong Min.
An official from Dongseong Pharmaceutical said, “The existing herbal products had a fixed buyer base, but we hope to expand our target through this TVC campaign and receive a lot of love from new consumers who are struggling with young gray hair.”