BTS Jimin, the men's group personal brand reputation overwhelming No. 1 in October!

2019-10-21 23:12:18

Group BTS Jimin proved unstoppable popularity in October, ranking first in the male group's personal brand reputation.

Jimin, who has remained at the top spot for ten consecutive months, is attracting attention because he is firmly establishing a one-man solo system.

Gu Chang-hwan, director of the Korea Corporate Reputation Research Institute, said, “Bi-tan Boys' Jimin brand, which ranked No. 1 in the Boy Group's personal brand reputation, was highly loved, thanked, and congratulated in the link analysis.

"In the positive and negative ratio analysis, the positive rate was 83.70%."

Foreign media's interest in Korea's brand reputation is also hot.

All K-pop, Suppy, Koreabu and other media reported the importance of the brand reputation, which is a popular indicator of the stars.

On the other hand, the brand reputation index is an index created by analyzing brand big data by finding that online habits of consumers have a great influence on brand consumption.

Through analysis of the boy group personal brand reputation, it is possible to measure the affirmation of the boy group personal brand, media interest, consumer interest and traffic.

The boy group brand reputation analysis also included a brand valuation analysis that measured brand influence and a qualitative evaluation of the brand reputation monitor.